If
you happen to work for a school these days, I don't need to tell
you how important fund raising has gotten to be. It's the lifeblood
keeping alive many of the programs we took for granted back when
I went to school.
In
this article I'm going to share some of the button-making ideas
I have used for fund raising in a school environment.
First,
I'm going to discuss button ideas that might be more appropriate
for elementary schools. Then I'll discuss ideas that would likely
work better for high schools or colleges.
One
of the simplest and easiest ways that I know of to make money
with buttons is by means of a concept that, for lack of a better
name, I simply call "Color the Button Yourself".
Here's
how it works.
With
the Color the Button Yourself concept, you simply provide the
children the opportunity to make buttons using designs that they
themselves get to color.
Anytime
you have a gathering of children and their parents, this idea
will work. It could be done at a fair, a school carnival, an
ice cream social or anything of the sort. The key here is that
the parents need to be there to supply that much needed commodity...
the money.
At
the event simply set up a table. And the bigger, the better.
You also want to have lots of colored pencils, markers, stickers,
stars, glitter, and crayons on hand.
Then,
before the event, simply select a number of interesting pre-printed
black and white designs (animals, super heros, etc.) that can
easily be taken from a coloring book, a clip art collection,
or whatever. Lay out as many of these designs as possible on
a page and then use a copier to make lots of copies.You then
use your circle cutter to cut the designs so they are ready to
be quickly made into buttons.
The
final step before actually making the buttons is to allow the
children to select which design they would like to work with.
They then get to color that design which will then be made into
a button.
The
parents pay a dollar or so to turn their child's masterpiece
into a button.
How
much easier can fund raising be?
It's
likely you already have all the items you need for this type
of project, such as markers, colored pencils, crayons, glitter,
etc. and the parts you need to make each button only cost about
12 -15¢ each, depending on what size buttons you are going
to make.
Most
parents don't think a thing about pulling a dollar or two out
their pocket to allow their children to do this type of activity,
and since making buttons can be so much fun, most parents will
allow their child to make several.
Cha-ching!!
For
more information about this concept, click here.
Another
type of button that could be a great fundraiser for your school
is one that will serve as a momento of an important school activity...
graduation (kindergarten, eight grade, high school), a concert,
a special field trip, or whatever. You could easily create a
special button that serves as a momento of that activity.
Back
when I first started making buttons, I attended a convention
and one of the best-selling buttons I created was one that simply
had the name of the group (in curved lettering at the top), the
date of the convention (in curved lettering at the bottom), and
the name of the event (in straight text in the middle).
The
delegates who attended the convention eagerly parted with their
money so they could take home a momento that marked their participation
at the convention.
Use
your imagination here, but if the event is important enough for
the parents to attend, it's likely something that they will willingly
pay to have a momento of their child's involvement.
Not
long ago I produced buttons for a local high school's dance troop
extravaganza. Four high schools in the area got together for
a competion of sorts, and they asked me to produce two basic
types of buttons that they could use for fund raising.
One
of the buttons simply had the name of the event, the date and
the logo of the event placed in the center of the button. They
also had me create a number of buttons that had dance "catch-phrases"
on them. Things like "You need more than dance shoes to
be a dancer", "Dance... poetry of the foot", "To
dance, or not to dance... silly question!", and one of my
favorites "Shut up and dance!".
Buttons
that have catch phrases that are popular with the particular
group you are working with can be a great way to produce lots
of additional revenue.
One
of the most lucrative button-making ideas I've ever come up with
is one that I call "Sports / Activity buttons"
and these type of buttons are perfect for fundraising in a school
environment. (You can see examples of what I'm talking about
by clicking here). They are relatively
easy to produce, the cost per button is low, and the profit that
can be achieved with them can be enormous!
Depending
on what size you want to make these buttons, you can produce
them for between 12¢ - 20¢ a piece. When I have produced
these buttons for booster clubs, they usually end up selling
them to the parents for $3.00 or $4.00 each.
Now
that's a remarkable amount of profit!
The
power behind the Sports / Activity button designs is that each
button is personalized with a student's name, and if applicable,
their jersey number.
As
parents, we are all proud of the accomplishments that our children
make and if I happened to be watching my child participate in
a school-sponsored football game or a musical program, and saw
one of these buttons personalized with my child's name on it,
how could I possibly resist reaching into my wallet so I could
take home such a great momento?
I
couldn't, and that's the point!
I
won't re-tell the whole story of my own personal success using
Sports / Activity buttons on this page, but if you haven't read
about it yet, I encourage you to do so. (You can by clicking
here). Let me suffice it
to say that I have sold many thousands of dollars worth of these
buttons, and you can, too.
When
you are doing Sports / Activity buttons for your school you can
look at the children who participate in these activities as a
renewable resource. That is to say that each year and with each
new sport or school activity that takes place during the school
year, you have a new opportuntity to make buttons for the children
who participate.
In
my opinion, the best way to sell this type of button is to have
them ready-made prior to the game or activity, and then display
them on a table at that game or activity. Then, when the parents
see them, they can simply reach in their purse or wallet, pull
out their money, and take the buttons home with them. You may
have a few buttons that will go unsold, but the profit you will
make from the buttons you do sell, that it won't be enough to
worry about.
If
you choose to do this, I recommend doing two buttons for each
student. To encourage the parents to take both buttons, you might
even offer a special price of let's say, one button for $3.00
or both buttons for $5.00.
Everyone
loves a bargain, so you'll likely find that by doing this, you
will almost always sell both buttons.
If
you choose, you could also take orders for additional buttons
so that if the child's grandparents, aunts and uncles would like
to have one, they can too.
If
you aren't already doing Sports / Activity buttons, by all means,
get started! You'll be amazed how much money you can earn when
you are doing them.
Ok,
let's look at another way thtat you can use buttons to earn money.
Since we've been talking about sports, let's stay on the subject.
Another
way you can use buttons for fundraising is what I call "Game
Day" buttons.
Back
in the stone age, when I went to high school, we always had what
we called assemblys on the day of a big game. There, the cheerleaders
and pom squad worked us all into a frenzy, and got us excited
about that night's game.
There
would be banners posted all over campus proclaiming something
like"Beat the Bengals" or "Crush Central".
Our
high school didn't do it back then, but if one of the clubs or
campus organizations had been producing buttons with these slogans,
they could easily have raised $500 or $600 a week, just making
buttons that had these crazy little slogans on them.
If
this last idea sounds like a good idea to you, here's another
idea that ties into it and would likely improve your sales significantly,
without costing you another dime.
When
doing this type of button I recommend that you contact one of
the pizza parlors in your area and ask if they would donate a
pizza or two to the school. In return, you would have the game's
announcer make an announcment during half-time, saying that the
pizzas were donated by ......
Ok,
so here's how all of this ties together.
When
you sell a button, you also give the buyer a ticket, and let
them know that at half-time the announcer is going to select
one number and the lucky person who holds that number will receive
the FREE pizzas courtesy of ....
Of
course, the only people who can win are those who purchased one
of the buttons.
Make
a big deal about the presentation. Perhaps you could have the
cheerleaders escort the lucky winner to the middle of the field
to receive their prize, and then escort them back into the stands.
Or something of the sort.
We
all like winning and we all like being fussed over, so you can
imagine that if you implement a plan like this, your buttons
sales would really soar.
And
don't limit the buttons you make to just one saying per game.
Have several different designs to choose from. What I discovered
at the convention I mentioned earlier was that there were only
so many attendees, but if I had lots of designs for them to choose
from ( I did), each person could buy more than one pin.
And
because I implemented a special price ($1.50 each or 4 for $5.00)
I usually sold at least 4 pins to most of the people who bought
anything.
I
hope my article has given you some good ideas on how you can
use buttons to do fundraising in a school environment.
If
you have any good fundraising ideas that use buttons and would
like to share them with us, please send me an email.